Brand24 is a general social listening suite, and Reddit is one source on its list. The right Brand24 alternative depends on why you are leaving. If it's price, or you only need Reddit, F5Bot, Syften, Redreach or our app cost anywhere from nothing to a few hundred dollars a year less. If you want breadth with a developer-friendly API, Octolens is the closest comparable product we verified. Prices are as of 7 Nov 2026 and link to each vendor.
Disclosure: we sell a Reddit monitoring app and a Reddit marketing agency. Both are labelled as ours.
Brand24 alternatives at a glance
| Option | What it is | Suits | Price, as of 7 Nov 2026 |
|---|---|---|---|
| Brand24 | Social listening with sentiment, reports and alerts | Comms teams tracking a brand everywhere | $199 to $599 a month billed yearly (Individual to Business), 14-day trial |
| Octolens | Social listening with API, webhooks and MCP | Brands wanting scored mentions in their own stack | $199 or $599 a month ($159 or $499 yearly), 7-day trial |
| Syften | Keyword alerts, Reddit plus other communities | Reddit and developer-community monitoring | $29.95, $49.95 or $119.95 a month |
| F5Bot | Keyword alerts for Reddit, Hacker News, Lobsters | A free tripwire | Free, $12.99 or $49.99 a month |
| Redreach | Reddit posts that rank in Google, with reply drafts | SEO-minded Reddit lead gen | $19, $39 or $79 a month |
| Ours: Reddit monitoring app | Ranks Reddit threads by fit, drafts a reply you post or have us post | Founders answering threads themselves | See the app page |
Brand24 pricing
From brand24.com/prices, 7 Nov 2026. The figures below are monthly prices billed annually. Monthly billing costs more (Individual was listed at $249 a month on monthly billing).
| Plan | Keywords | Mentions a month | Users | Updates | Price billed yearly |
|---|---|---|---|---|---|
| Individual | 3 | 2K | 1 | Every 12 hours | $199 |
| Team | 7 | 10K | Unlimited | Hourly | $299 |
| Pro | 12 | 40K | Unlimited | Real time | $399 |
| Business | 25 | 100K | Unlimited | Real time | $599 |
| Enterprise | Custom | Custom | Unlimited | Real time | From $1,499 |
The trial is 14 days, and the page says you don't need a card. Fees are generally non-refundable. Most people looking for a Brand24 alternative start with pricing: the entry plan allows 3 keywords and updates twice a day.
Why people look for a Brand24 alternative
Price for a narrow job. $199 a month for 3 keywords is a lot when Reddit is the only channel you care about.
Reddit is a line on a list. Brand24's homepage names Reddit among the sources it tracks, next to X, Facebook, Instagram, news, blogs and more. The pricing page doesn't say which plans include Reddit, and its dedicated Reddit monitoring page now returns a 404, so we can't tell you how deep its Reddit coverage goes. Ask for a trial and test your own keywords.
No independent voice. In the 98 Reddit threads we read for our tools ledger, no independent account mentioned Brand24. The only posts about it came from Brand24's own account. That doesn't prove the product is weak. It does mean Reddit users aren't talking about it.
A report is not a reply. Sentiment charts show how people feel. They don't show which thread to answer.
Where Brand24 is strong
- Breadth. Its homepage claims it tracks 25M active domains across social, news, blogs, forums, reviews and more.
- Reporting. AI sentiment analysis on every plan, with Advanced Reports on Business and above.
- Team features. Unlimited users from the Team plan up.
- Longevity. Its site says 10+ years of experience.
A comms or PR team that wants one dashboard across many channels needs these, and Reddit-only tools don't have them.
The Brand24 Reddit alternative, by job
- Reddit alerts for less: F5Bot (free) or Syften. The Syften alternative page compares them.
- Reddit lead generation: Redreach, Pulse for Reddit or Subreddit Signals. The Redreach alternative page puts them side by side.
- Broad listening in your own tools: Octolens. It tracks Reddit posts and comments, plus LinkedIn, X, Bluesky, GitHub, YouTube and more, and ships an API, webhooks and MCP on every plan.
- Someone to run Reddit for you: see our guide to Reddit marketing agencies.
We only priced the tools above. Other listening suites exist, and we haven't verified them.
Who should stay and who should switch
Stay on Brand24 if your team reports on brand mentions across many platforms and Reddit is a minor source.
Switch if most of your value comes from Reddit, if you pay for coverage you never read, or if you need to find buyers and reply instead of charting sentiment. For that last case, our note on Reddit lead generation tools explains what to look for.
Where our product fits
Subreddit Marketing's Reddit monitoring app covers Reddit only. It watches the subreddits and keywords you pick, ranks each new thread by fit, shows why it matched and drafts a reply in your voice. You edit and post it yourself, and it never sends DMs for you. On the Done for you plan we can also post replies through our warmed-up accounts and add upvotes to your posts and comments.
Brand24 covers far more ground and its reporting is far better, so keep it if you need brand health across the web. We make sense when the goal is answering Reddit threads. If you want people to do that for you, our Reddit marketing agency works with B2B SaaS, fintech and DTC brands. We don't buy upvotes, farm karma or use bought accounts.