r/CFO: rules, audience and how brands can post there
17,165 members. Self-promotion allowed? No. No exceptions.
r/CFO is a small community of about 17,000 members for business finance news, advice and conversation. It bans promotion with no exceptions, and the mods check your posting history.
Paste your draft on the next page. We flag likely self-promotion and rule problems before you post.
- Members
- 17,165
- Self-promotion
- No. No exceptions
- Created
- 2013
- Checked
- November 7, 2026
What r/CFO is
Business finance related news, advice and conversation.
Finance software teams that want to read how CFOs talk about tools and don't plan to post.
Can a brand post in r/CFO?
Rule 1 bans promoting your business, services or website, with no exceptions, and also bans posting 'dm me'. Rule 2 bars asking about pain points your AI product might solve and asking for help building something. Rule 3 lets peers discuss how they use AI, but if the conversation veers into product promotion you will be banned. Rule 4 says the mods can see your history and expect it to show insight. None of these rules leave a vendor any room to post. A finance software brand can only take part as an experienced professional with a history that backs that up, and building that history takes months, not weeks.
What works
- Building a history of finance insights, since the mods read it
- Discussing how peers use AI, which rule 3 allows as long as nobody promotes a product
- Answering questions as a finance professional without pitching
- Reading threads about AI finance tools to see what CFOs find convincing
What gets removed
- Promotion of your business, services or website
- 'DM me' posts
- Questions about pain points your AI product might solve
- Discussions of AI use that turn into product promotion
The rules, summarised
- 1. No promotion
No promotion of your business, services or website, no exceptions, and no 'dm me' posts.
- 2. No AI marketing
No asking questions about pain points your AI product might solve/looking for help building something.
- 3. AI use cases
How to use AI is a relevant topic given how much pressure there is to adopt. Discussions about how peers are using AI are allowed but if they veer into product promotion you will be banned.
- 4. Established professional background
We can see your history when you comment and post. You need to show in your history you are bringing insights, curiosity and value to the profession.
Source: the community's own rules page, read on November 7, 2026. Rules change, so check the page before you post. See also the 9:1 rule.
Frequently asked questions
Can I promote my finance software on r/CFO?
No. Rule 1 bans promotion of your business, services or website with no exceptions, and rule 3 bans product promotion in AI discussions.
Can I ask r/CFO about problems my product could solve?
No. Rule 2 bars questions about pain points an AI product might solve and requests for help building something.
Want help earning a place in r/CFO?
30-minute intro call with a partner. If we're not the fit, we'll tell you in the first five minutes.
We take on 3 new engagements per quarter. Serious teams only.